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Branding Options for FITR Coaching Apps (Coach)

The two branding options available on FITR: Customisation (PRO Plan) and the Custom App bolt-on.

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FITR offers two branding options: Customisation (included in the PRO Plan) and the Custom App (a paid bolt-on). Both let you apply your brand to the FITR platform, but they work differently. See FITR Customisation vs. Custom App — which is right for you? for a full comparison.


⚙️ Customisation is included in the PRO Plan

  • Apply your brand colours and logo to the FITR client app

  • Clients download the standard FITR Client App but see your branding

  • Custom app icon, branded checkout screen, custom URL

  • Quick to set up, no maintenance required


⚙️ Custom App (paid bolt-on)

  • Your own app listed on the App Store and Google Play under your name

  • Only your programs, only your clients, no FITR branding

  • Full control over splash screen, login screen, navigation, and UI

  • FITR builds and maintains the app, with a 4-week build time

  • Pricing: £249.99/mo or £1,799.99/yr (saving 40%)


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💬 Want to talk through the options?

Book a call: calendly.com/fitr_catchup/fitr-call | Live chat: Available within the FITR platform

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